1-5 Years
1
Ahmedabad
Job Description
An SEO Outreach Expert specializes in building high-quality backlinks and partnerships to improve domain authority and search engine rankings. This role involves identifying link-building opportunities, executing outreach campaigns, and leveraging various communication channels to establish relationships and secure high-authority backlinks. The ideal candidate will have a proven track record in link-building, excellent communication skills, and the ability to create and maintain strong partnerships.
Job Profile
- Identify and evaluate potential link-building opportunities by analyzing competitor backlinks, industry trends, and high-authority websites.
- Develop and execute effective link-building strategies to improve domain authority and search engine rankings.
- Conduct outreach campaigns using various communication channels, including email, LinkedIn, Slack, and Facebook groups, to build relationships and secure
- backlinks.
- Collaborate with content and SEO teams to create high-quality, link-worthy assets such as blogs, infographics, and research studies.
- Monitor and analyze backlink profiles using tools like Ahrefs, Moz, and SEMrush to track progress and identify areas for improvement.
- Maintain and nurture relationships with partners, bloggers, influencers, and industry websites to ensure long-term collaboration.Ensure all link-building activities comply with SEO best practices and search engine guidelines to avoid penalties.
- Track and report on the success of outreach campaigns, including metrics like backlinks acquired, domain authority improvements, and referral traffic.
- Stay updated with the latest trends and techniques in link-building and digital marketing to adapt strategies accordingly.
- Provide actionable insights and recommendations to improve outreach efforts and achieve campaign goals.
Skill Required
- Proven experience in link-building and SEO outreach, with a strong portfolio of successful campaigns.
- Strong knowledge of SEO tools (e.g., Ahrefs, Moz, SEMrush) and backlink analysis techniques.
- Excellent communication and negotiation skills to build relationships and secure high-quality backlinks.
- Ability to identify and evaluate link-building opportunities through competitor analysis and industry research.
- Proficiency in using multiple communication channels, including email, LinkedIn, Slack, and Facebook groups, for outreach and relationship-building.
- Creative thinking and problem-solving abilities to develop innovative outreach strategies.
- Attention to detail and strong organizational skills to manage multiple campaigns and partnerships simultaneously.
- Ability to work collaboratively with content, SEO, and marketing teams to align link-building efforts with overall business goals.
- Strong understanding of SEO best practices and search engine guidelines to ensure compliance.
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