About The Project
My Club Market is a complete eCommerce platform built for a sports-focused, membership-driven business. More than just a sports kit provider, My Club Market supports teams and communities with a shared passion for sports. The client wanted to build a modern and engaging website that would serve their members well and help in growth.
They discussed their idea with our team, and we interacted with their leadership to understand their business, audience, and challenges. They wanted a platform that allowed users to find products quickly, customize sports kits using a product builder, and manage product imports with ease. The focus was on performance, usability, and a seamless shopping experience.
Our team planned the project with clear milestones and deliverables. By aligning our development process with My Club Market’s vision and values, we delivered a custom eCommerce solution that met their needs and helped them better serve sports teams and communities.
Key Project Deliverables
We integrated high-performance modules to make My Club Market a seamless, scalable eCommerce platform. Our team also developed custom modules for specific functions.
Advanced Algolia Search Integration
Integrated a high-speed search engine for dynamic filtering by brand, size, color, and price, along with intelligent sorting for the newest arrivals and price ranges.
Zoho Data Synchronization
Automated data sharing between Zoho and WordPress to sync club posts and link them directly to user accounts with the help of custom integrations.
Automated Club List Import
Added custom functionality for the migration of nominated club data via CSV to ensure accurate and efficient bulk uploads to the platform.
Bdroppy WooCommerce Integration
Developed a special module to automate product synchronization from Bdroppy to WooCommerce, managing inventory and product data with precision.
Club Rewards & Attribution System
Added the “Find Your Club” feature for users to select their affiliate club. The system automatically applies discounts to club owners on successful purchases.
High-Performance Web Optimization
Secured a 95% performance score on Google Pagespeed insight and GTMetrix with complete website optimization. Ensured all CWV met industry standards.
Comprehensive DevOps & Server Management
Providing ongoing server architecture management and maintenance via Plesk for maximum uptime and better security and stability of the marketplace.
Custom UI/UX Design
Designed a responsive interface from scratch for a consistent and high-quality shopping experience on all devices and different screen sizes.
Interactive Mega Menu
Deployed an interactive mega menu system to enhance navigation that lets users browse extensive product categories and shop directly from any page on the site.
Major Project Challenges
The first challenge was to build an eCommerce site that performed well even under heavy user traffic. We had to develop an advanced search system that allowed customers to filter products by brand, size, and color without any lag. The client wanted to showcase bestsellers and weekly featured items in an engaging way while ensuring they could organize their favorite finds into private/public wishlists.
Connecting different platforms was another technical challenge that needed to be handled carefully. We had to link Zoho data directly with WordPress user accounts to ensure information transfer was smooth between systems. This was essential for the “Find Your Club” tool, which helps users locate their specific local group. By storing these selections, the system ensures that the club owners receive the correct credit and discounts for every purchase.
The primary goal was to balance these complex features with a simple, secure, and seamless user experience. Managing a high-traffic site means continuous optimization for speed to prevent performance drops during busy periods. We focused on making sure the backend integrations worked efficiently in the background, allowing customers to browse, filter, and save products easily while keeping their data and privacy fully protected.
Solutions & Impact
We have a team of specialists to handle complex technical challenges. For this project, improving the eStore’s speed while adding advanced features required proper planning up front.
What we did was:
- Built a custom product search and filter using Algolia that shows only available WooCommerce products, so users do not see out-of-stock items.
- Added Algolia filter tracking to make product filtering accurate, helping users find products with fewer clicks.
- Integrated Zoho and connected data to WordPress users, reducing manual work and keeping data accurate.
- Improved website speed by optimizing the Plesk server, using WP Rocket caching, and improving the database, resulting in faster page loads and search results.
- Created a custom CSV upload feature for the Nominate Club List, allowing easy club data imports without technical help.
- Designed a clean and user-friendly interface for both desktop and mobile, ensuring a smooth experience on all devices.
- Built custom shortcodes to display best-selling products, weekly featured items, and wishlists, helping promote popular products and increase repeat purchases.
With a structured development approach and continuous testing, we delivered a fast, user-friendly, and scalable eCommerce platform that supports My Club Market’s long-term business goals.
Project in Figures
4
Months Duration
550
Estimated Man-hours
4
Team Size
Applied Technologies
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