My Club Market

Technology

PHP, WordPress

Industry

Sports & Gambling

Project Type

E-shop

Country

United Kingdom

Introduction

My Club Market is a complete eCommerce website. They contacted us to develop an eye-catching website with conceptual features like a product builder, faster search, and importing products from Dropbox.

We proposed solutions to a UK-based client and developed a website with a unique design tailored to their needs. Our team met with My Club’s leadership to understand their business, members, and challenges. We prepared a list of proposed solutions that impressed the client. As a result, we delivered the exact output the client required.

Key Features

Qualified creatives with the design-chops to make your luminous dreams come true.

Algolia Powerful Search

Developed powerful search using Algolia with ability to filter as brand, size, color, price and sort by newest, price range.

Zoho Integration

Zoho integration with club sites custom post type to populate data and link with WordPress users.

Nominate Club List

We have developed custom functionality to import the nominated club list in the CSV format.

Bdroppy Integration

We have developed a custom module to import the products from bdroppy to WooCommerce.

Find your Club

User can search and select club and once purchase any product, club owner will get discount.

Website Optimization

We have done website optimization with 95% score in Google pagespeed and GTMatric. Also take of core web vital.

Devops Management

We are managing and maintaining the server as well using Plesk for Myclub marketplace.

Design from Scratch

We have designed the whole website from scratch and that is 100% responsive to all screens.

Mega Menu

We have implemented mega menu to display categories shopping experience on any page on the website.

Business Challenges

This project involved many technical complexities yet needed to remain user-friendly without compromising on a seamless UX. Security and privacy were of the utmost importance. Some of the challenges encountered along the way were:

An advanced search feature for products with filters by brand, size, colour, price, etc. And optimised for speed and performance.
Integrating Zoho with club sites and associating data with WordPress users.
The high traffic was making managing site speed a major challenge.
Implement a “Find Your Club” feature to easily search for and select clubs, storing club selections so discounted purchases go to club owners.
Display the best-selling products and weekly featured products.
Allow users to add products to public or private wishlists.

Solutions

Improving store speed and integrating extended search posed some challenges, but not enough to prevent us from meeting the client’s development requirements.

Developed a custom product filter page with Algolia, indexing all WooCommerce products. Ensuring out-of-stock products did not show up in search results was a major challenge that our team successfully overcame.
Implemented Algolia filter tracking for integrated product filtering.
Conducted R&D on the Zoho API and integrated it with club sites, associating data with WordPress users.
For speed optimisation, we made improvements on the Plesk server, using the WP Rocket cache plugin and database indexing to accelerate the search results page.
Created a custom CSV import for the Nominate Club List functionality.
Designed an eye-catching, conceptual UI for both the web and mobile.
Built custom shortcodes for displaying best-selling products, weekly featured products, and wishlists.