WordPress Block Patterns Guide: Elevate Your Site Design

Struggling to build engaging layouts in WordPress? Meet Block Patterns, your new companion! Gone are the days of wrestling with shortcodes and endless customization options. The Gutenberg block editor has revolutionized WordPress design, and Block Patterns are its secret knight.

These pre-built, modular sections let you create stunning layouts with just a few clicks into your pages and posts. But before you undertake a WordPress pattern-powered journey, remember, like any powerful tool, Block Patterns require a thoughtful application. Consider your content and target audience – a playful, colorful pattern might not suit a sophisticated business website.

Finally, while Block Patterns unlock incredible design freedom, remember that placement is crucial. Knowing where to position your patterns to maximize their impact can be tricky. Don’t hesitate to seek guidance from WordPress experts who can help you craft a visually harmonious and strategically effective layout. That’s the move to make your web ordinary to extraordinary!

Let’s step ahead and understand WordPress Block Patterns in detail!

What are WordPress Block Patterns?

For web developers and content creators seeking efficiency and professional-grade aesthetics, WordPress Block Patterns offers a game-changing solution. Block Patterns help you to build impactful websites with their different types and pre-built elements.

  • Enhanced Efficiency: Reduce development time by leveraging pre-designed, fully responsive layouts for common website sections. Focus on crafting compelling content while your site’s foundation stuns.
  • Guaranteed Polish: Block Patterns, developed by professional designers, ensure a consistent, high-quality visual language across your entire website.
  • Unmatched Customization: Tailor each Block Pattern to your specific brand identity. Adjust colors, fonts, and images with ease to create a truly unique and cohesive online presence.
  • Mobile-First Mindset: Block Patterns are inherently responsive, ensuring your website delivers an exceptional user experience on all devices, from desktops to smartphones.
  • SEO Optimization at its Finest: Built with segments in mind, Block Patterns help improve WordPress SEO and climb the SERP ranks over a wider audience.

Beyond mere aesthetics, Block Patterns empower you to build websites that convert. Whether you’re aiming to capture leads, showcase portfolios, or drive sales, there’s a WordPress Block Pattern perfectly suited to your needs.

Different Types of WordPress Block Patterns

WordPress Block Patterns unlock a treasure of pre-designed layouts, saving you the hassle of building layouts from scratch. But with so many options, where do you begin? Let’s explore the different types of Block Patterns, each serving a unique purpose and ready to elevate your website’s design:

1. Synced WordPress Patterns

wordpress sync patterns

Synced WordPress Patterns work as pre-built Lego blocks for your website. These flexible layouts act as a unified unit, so any edits you make to one example instantly reflect across all others. It’s like having the core design control panel keeping your website looking polished and cohesive – without copy-pasting!

create wordpress sync patterns
  • Headline: With a synced pattern, this standout becomes your website’s universal greeting! Update the text once, and all your header banners across the site reflect the change, maintaining a unified brand identity.
  • Navigation: Create a user-friendly navigation menu or bar with synced patterns. Add, remove, or rearrange items in one place, and watch the updated navigation on every page, ensuring visitors can find their way around seamlessly.
  • Footer: You can design a WordPress footer with its essentials such as contact information, social media links, and a copyright notice. By using a synced pattern, those details become a consistent footer across your entire website.

Synced patterns offer a powerful balance of design efficiency and brand control. They’re perfect for elements that demand consistency, like headers, footers, and navigation menus. Remember, they’re your website’s design dream unit, working tirelessly to maintain a cohesive and professional look.

2. Unsynced WordPress Patterns

wordpress unsynced patterns

While synced patterns excel at consistency, sometimes you require a touch of individuality. That’s where unsynced WordPress patterns step in. Unsynced patterns act as standalone units, allowing you to edit each instance independently.

  • Page-Specific: Picture crafting a captivating “Our Story” section for your homepage with a personal narrative and heartfelt image. Use an unsynced pattern to repeat this section on other pages, but adapt the text and visuals to tell a story specific to each page’s context.
  • Targeted Call to Action: With unsynced patterns, you can tweak the copy and button text on different pages to match their content and entice relevant actions. For example, offer a “Learn More” call to action on a blog post and a “Download Now” button on the main ebook page.
  • Content-Driven Visual: Design a testimonial carousel showcasing satisfied customers. Use unsynced patterns to customize each slide with photos and quotes that resonate with the specific service or product featured on that page.

Unsynced patterns are your creative playground, empowering you to inject individuality and context into your website’s design. They’re perfect for elements requiring unique flair, like calls to action, or page-specific sections. Remember, unsynced patterns are your opportunist in the design toolbox, adapting to your every creative urge!

3. Layout Patterns

wordpress layout block pattern

These WordPress block patterns are the blueprints that bring them together in stunning architectural arrangements. They go beyond basic structure, offering pre-designed configurations that bring instant visual appeal and strategic content presentation.

  • Timeline: Timeline layouts bring vision to life, by beautifully arranging text and milestones in chronological order, often accompanied by images or icons for extra visual punch.
  • FAQ: Got frequently asked questions? Turn them into engaging content with FAQ layouts! These WordPress layout block patterns present questions and answers in an organized and visually appealing format, often using accordion menus or tabs for easy navigation.
  • Testimonial Carousel: Testimonials are powerful trust-builders, but displaying them effectively is key. Enter testimonial carousel layouts! It helps in showcasing customer quotes and photos in a rotating carousel.

These are just a few examples of the diverse world of layout patterns. From team member showcases to product comparison grids, there’s a pattern for every content and design need. Layout patterns are your partners in creating visually compelling and enhancing visitor engagement.

4. Design Patterns

wordpress design block patterns

Where Layout Patterns provide the structural framework, Design WordPress Block Patterns add the artistic layer, transforming your website from simply functional to visually captivating. They’re like the magic dust that sprinkles your content with style, personality, and a glimmer of the extraordinary.

  • Card-Based Design: Card-based design patterns offer a clean, modern aesthetic, perfect for presenting blog posts, portfolios, or product galleries.
  • Gradient Overlays: These subtle color transitions can subtly highlight specific sections. Also, aids in drawing attention to important elements, or simply injects an addition of personality into your design.
  • Scroll Animations: Watch headings pop into view as users scroll down, or see images gently fade in to reveal their uniqueness. These subtle movements add a touch of interactivity and keep visitors engaged as they explore your website.

These are just a few examples of the diverse design patterns waiting to be unleashed on your website. Remember, they’re like tools in your creative toolbox, waiting to be used to craft a visually stunning and engaging experience for your visitors. So, experiment, play, and don’t be afraid to express your unique style through the power of design!

5. Content Patterns

wordpress content blocks patterns

Content Patterns pre-designed sections act like storytelling frameworks, helping you present your content in engaging and visually appealing ways. It helps in creating visually impacting narratives, showcasing your team, and highlighting your offerings.

  • Team Member Profile: Team member profile patterns let you showcase their expertise and personalities through photos, bios, and even social media links. Create a human connection with your audience and build trust by putting a face to the name.
  • Product Listing: Product listing patterns present your offerings with stunning imagery, clear descriptions, and tempting call-to-action buttons. Transform browsing into an immersive experience that leads to conversions.
  • Client Logo Showcase: Show your appreciation and build credibility with client logo showcases. Content patterns are specifically for logos that let you display your esteemed clientele with pride, adding a powerful layer of social proof to your website.

From blog post layouts to interview sections, there’s a pattern for every story you want to tell. Content Patterns helps in creating engaging content experiences that inform and connect with your audience.

Other Ways to Use WordPress Block Patterns

While pre-built Block Patterns offer undeniable convenience, WordPress opens a universe of customization possibilities for those who want to dive deeper. Remember, some of these practices require coding skills, so if you’re unsure about your expertise, consider consulting a trusted WordPress development company. However, for the adventurous souls, here are a few ways to take your Block Pattern game to the next level:

1. Create WordPress Custom Block Patterns

Gutenberg empowers you to design layouts that perfectly capture your brand’s essence and streamline content creation. Custom block patterns are the blueprint, letting you seamlessly assemble pre-defined blocks into stunning, reusable layouts.

setup gutenberg
  • Setting Up: If you haven’t already, install and activate the Gutenberg plugin to unleash the block-powered editing experience. Choose a text editor, code formatting, and potentially a development theme to visualize your pattern creation.
add wordpress block
  • Building the Block Pattern: Create a new page or post and start building your layout using blocks. Think of this as your design canvas. Combine various blocks like headings, images, paragraphs, and buttons to create your desired layout and functionality.
export wordpress block as json
  • Defining the Pattern in block-pattern.json: Click the three dots in the top right corner of the block editor and select “Export as JSON.” This generates the foundation code for your pattern. Open the exported file in your text editor and customize its properties. Define the pattern’s name, description, category, and thumbnail.
  • Styling Your Pattern in block-pattern.css: Create a separate CSS file and write styles that define the visual appearance of your pattern. Think colors, fonts, spacing, and responsiveness. In the block-pattern.json file, reference your CSS file to associate the styles with your pattern.
  • Adding Functionality in block-pattern.php (Optional): If you need your pattern to perform specific actions, like handling user input or integrating with other plugins, write PHP code in a block-pattern.php file.Update block-pattern.json to include your PHP file, ensuring your pattern functions as intended.
  • Registering the Pattern: In your theme’s functions.php file, write code to register your newly crafted pattern. This makes it accessible within the Gutenberg editor. Now, open the Gutenberg editor and rejoice! Your custom block pattern should be available for you to insert and use on any page or post.

And there you have it! With these steps, you’ve unlocked the procedure of crafting custom WordPress block patterns. Now, go forth and design as per your functionalities requirements! If you find yourself stuck somewhere, dedicated assistance from WordPress experts is just a tap away!

2. Manually Create Block Patterns

Manually crafting WordPress block patterns is an immersive practice for precision and control. By taking this practice you can make each pixel and line reflect your meticulous vision.

  • Design your pattern: Use the Gutenberg editor to build your desired layout with various blocks. Arrange them as you envision your final pattern.
  • Switch to code editor: Once satisfied with the design, click the three dots in the editor’s top right corner and select “Code editor.”
  • Copy the block markup: Select all the code displayed in the editor and copy it.
  • Create a functions.php file: If it doesn’t already exist, create a file named “functions.php” inside your theme folder.
  • Paste the pattern code: In functions.php, add the following code, replacing the placeholder with your copied block markup:
add_action( 'register_block_patterns', 'my_custom_block_pattern' );
function my_custom_block_pattern() {
      'title' => 'My Custom Pattern',
      'content' => $placeholder,
  • Customize the pattern (optional): You can personalize your pattern further by:
    • Updating title and description: Modify the “title” and “description” values in the code to reflect your pattern’s purpose.
    • Adding a category: Include a “category” key with a string value to categorize your pattern (e.g., “common”, “business”).
    • Specifying keywords: Add a “keywords” key with an array of strings for easier pattern search within the library.
  • Save and refresh: After saving your functions.php file, reload the WordPress editor. Your custom pattern should now be available in the pattern library.

This approach is suitable for simple patterns. For more complex ones with custom attributes and styles, consider using the PHP and JSON methods. It requires deeper code and WordPress development knowledge. If you are unsure about your expertise, consider requesting dedicated WordPress experts’ support.

3. Export and Import WordPress Block Patterns

Crafting custom block patterns is a journey of creativity, but the real procedure happens when you share your masterpieces with the world. WordPress lets you export and import block patterns, seamlessly transplanting your design gems between websites or saving them for future use.

Export WordPress Block Patterns

This versatile feature empowers you to package the meticulously crafted layouts, into portable JSON files, ready for sharing, archiving, or integration into other projects.

create reusable wordpress block
  • Create a Reusable Block: Design your desired layout using Gutenberg blocks and save it as a Reusable Block. You can access the option from the three dots menu at the top right corner of the editor.
  • Access the Reusable Block List: Click on the “+” button in the editor and select “Reusable.” Here, you’ll see all your saved Reusable Blocks.
select resuable block as json
  • Export the Pattern: Hover over the specific block you want to export and click “Export as JSON.” This downloads the block structure as a JSON file.

Remember, exporting opens doors to boundless possibilities. It can include sharing design, streamlining workflows across websites, and preserving your creative genius for future procedures.

Import WordPress Block Patterns

Improvise your WordPress pages with instant design by importing block patterns. This transformative feature empowers you to seamlessly integrate design elements crafted by yourself or others, effortlessly expanding your creative toolkit and streamlining content creation.

wordpress pattern library
  • Open the Pattern Library: Click on the WordPress logo or website icon in the top left corner of the editor and select “Patterns.”
import wordpress block as JSON
  • Click “Create pattern”: Choose “Import pattern from JSON.”
upload wordpress block asjson
  • Upload the JSON file: Select the previously downloaded JSON file from your computer and click “Import.”

You can build custom layouts, share designs, and import inspiration. Your patterns are brushstrokes on your digital canvas – your web layout must express your brand, and build a website that stands your unique individuality.

4. WordPress Disable Block Patterns

Feeling overwhelmed by the ever-expanding library of WordPress block patterns? You’re not alone! While these pre-built design elements offer convenience, sometimes you just need a minimalist editing experience or want to prioritize custom-built layouts.

Fortunately, WordPress gives you the power to disable unwanted block patterns, tailoring your editing toolkit to your specific needs.

Disable Core Block Patterns

WordPress block patterns indeed offer a quick start for various content sections, but some users might prefer a more streamlined editing experience or have specific design preferences. To conduct the same, you can follow the steps mentioned below:

  • Open your theme’s functions.php file: This file controls your theme’s functionality and is located in your theme’s directory. You can access it through your FTP client or file manager in your hosting control panel.
  • Add the following code:
add_action( 'after_setup_theme', function() {
  remove_theme_support( 'core-block-patterns' );
} );
  • Save the functions.php file: Once saved, Refresh your WordPress editor or clear your browser cache. The Core Block Patterns should now be disabled.

Remember: Disabling Core Block Patterns is a permanent change for your theme. Make sure you understand the potential impact before implementing this solution.

Disable Remote Block Patterns

Remote Block Patterns in WordPress are pre-designed layouts sourced from WordPress.org and accessed directly within the Gutenberg editor. If you prefer to focus on working with locally installed patterns or simply don’t want the additional resources being downloaded then can consider this approach.

  • Edit theme functions.php file: This file controls your theme’s functionality and can be found in your theme’s directory. Access it through your WordPress FTP or file manager in your hosting control panel.
  • Add the following code:
add_filter( 'should_load_remote_block_patterns', '__return_false' );
  • Save the functions.php file: Once saved, Refresh your WordPress editor or clear your browser cache. The Core Block Patterns should now be disabled.

By implementing these steps, you can gain greater control over the block pattern experience in your WordPress editor. Whether you prefer a streamlined interface or prioritize local patterns, remember to test any changes before pushing them live.

Disable Specific Block Pattern

WordPress block patterns are a powerful tool, but their bunch can sometimes feel like a cluttered space! Now, we’ll undertake steps to remove the specific WordPress block pattern and let you play around with your preferred ones.

disable specific wordpress block pattern
  • Log in to the WordPress admin dashboard and navigate to SettingsPreferences. Within this customization, locate the Block Manager panel, your gateway to tailoring your block experience.
  • Locate Your Target: Within the Block Manager, either scroll through the extensive list of blocks or summon the search bar to swiftly pinpoint the specific pattern you wish to banish from view.
  • Untick the Checkbox: Once you’ve identified your target pattern, locate the adjacent checkbox. With a single click to uncheck it, you’ll effectively render the pattern invisible within the Gutenberg editor, streamlining your design canvas.

So, dismiss the overwhelming, consider the tailored, and let your design genius flourish! This one isn’t a permanent practice, you can certainly edit the WordPress block list by following the mentioned steps and aligning it as per your preference.

5. Remove a Block Pattern from WordPress

Need to tidy up your content creation experience in WordPress? Removing specific block patterns can help you focus on the layouts that truly align with your vision. Here’s how to take control of your pattern library.

  • Locate the Pattern Registration: Within your theme’s ‘functions.php’ file or the relevant plugin, search for the code that registers the unwanted pattern. This typically involves functions like ‘register_block_pattern’ or ‘register_block_pattern_category’.
  • Extract the Pattern Slug: Identify the unique slug assigned to the pattern within the registration code. This slug serves as its identifier within WordPress.
  • Target the Removal: Based on the identified registration function, choose the appropriate removal approach:
    • Unregistering the Pattern: For functions like `register_block_pattern`, you can simply remove the entire call to the function that includes the pattern’s slug.
    • Deregistering the Pattern Category (if applicable):   – Some patterns belong to custom categories. If the unwanted pattern falls under a specific category, consider deregistering the entire category, which will remove all patterns associated with it. Use functions like
`unregister_block_pattern_category` and target the category slug.
  • Save and Test: Save the modified file (functions.php or plugin) and refresh your WordPress editor. The targeted pattern should now be completely removed from your block library.

By strategically removing unwanted patterns, you’ll optimize your Gutenberg experience and craft websites that perfectly reflect your unique brand and content. Remember, a streamlined workspace equals smoother content creation!

FAQs About WordPress Block Patterns

Why are WordPress Block Patterns Not Showing?
WordPress block patterns may not show due to theme or plugin conflicts, or if the post or page is not using the block editor. Ensure compatibility, deactivate conflicting plugins, and switch to the block editor to resolve visibility issues.
Are there any limitations to using block patterns in WordPress?
Limitations include theme support, as not all themes may fully integrate block patterns. Additionally, customization options for pre-built patterns may vary, and creating intricate layouts might require advanced coding skills.
Which measures to consider before creating a custom WordPress block pattern?
Before creating a custom block pattern, ensure your theme fully supports block patterns. Plan the design carefully, considering responsiveness and user experience. Test the pattern across various devices and browsers to guarantee a seamless display.


WordPress block patterns offer a dynamic and user-friendly approach to content creation and design. From simplifying layout complexities to fostering creativity, these patterns have become an integral part of the WordPress block editor.

  • Versatility: WordPress block patterns cater to a wide array of design needs, allowing for versatile and visually appealing content layouts.
  • Innovation Beyond Content: Explore unconventional uses of block patterns, such as customizing headers and footers, to elevate your website’s overall design.
  • User Engagement: Utilize block patterns strategically to create engaging and responsive content that resonates with your audience.

Ready to take your WordPress experience to the next level? Request a personalized consulting session with our WordPress experts, bringing over 5 years of hands-on experience. Let us handle the complexities of WordPress block patterns, ensuring your website stands out with seamless design and functionality.

Mehul Patel is a seasoned IT Engineer with expertise as a WordPress Developer. With a strong background in Core PHP and WordPress, he has excelled in website development, theme customization, and plugin development.

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